CHILTERN SOLAR - Cresconnect
SEO Services, Web Design and PPC Management

CHILTERN SOLAR

About the company

Chiltern Solar Ltd is an independently run business specialising in the design, supply and installation of solar photo voltaic (pv), solar thermal and heat pump systems which generate clean and efficient energy for households and businesses. Chiltern Solar is a customer focused company who offer impartial advice and information. They also offer the latest technologies with leading brands at affordable prices.

Objectives of the website

  • Make it look formal, more professional to deliver their message.
  • Informative approach to increase website engagement
  • Responsive Web Design to increase user accessibility.
  • Increase organic search results by optimising on Search Engines.
  • Easy to maintain content with a user-friendly backend
  • Custom Web Design
  • Responsive Web Design
  • Free Estimate throughout website
  • Google Plus Review Integration
  • Future-Friendly Web Development
  • Search Engine Optimisation

Phase 1 Prototyping

Looking at the audience flows of prospective clients that were visiting their existing site we understood Chiltern Solar’s website expectations. We provided them with storyboards to help them visualise the future website and experience how their users would interact.We worked on the interface which would be most useful for their users to understand the benefits of using Chiltern Solar and its range of Solar Products.

Phase 2 Style concept

The feel of the site needed to be formal, professional and provide a very sophisticated platform for the services of Chiltern Solar. Our goal was to create a modern and advanced website with a clean and inviting look. We kept an optimised user experience with professionalism and elegance. We incorporated all their services as well as products in order to properly fulfil the expectation of Chiltern Solar.

Phase 3 Bringing it all together

Free Estimate and Investment Savings was a required feature to be able to get the right information to be presented in the website. In addition to this, as they have received many positive reviews on their Google Plus profile from many satisfied clients, it was necessary to develop and integrate this. We have provided better navigation and greater visibility of information and products to the visitors which will improve the website’s overall functionality.